“Most Hoteliers are practicing good Revenue Management and base their price points on their immediate customer cross-over competitors and, of course, market demand. However, simply evaluating their Internet pricing based on one tool is not enough. As dramatic as we have seen Internet engine sites delivery rise, it is not enough to cover the balance of revenue management. Internet delivery is still a small percentage of overall deliveries when compared to our retail and published pricing deliveries via our CRO channel. Until Internet channel deliveries grow closer to the franchise CRO production, the ability to evaluate pricing on published pricing vs. our market remains a priority so we can further analyze segment pricing of business that are core in nature to our hotels. TIMS provides this necessity by enabling Hoteliers to be further educated on the high volume delivery of franchise segments of Government, Corporate or Low Corporate BAR pricing which covers the majority of a hotel's occupied inventory. TIMS allows us to cover the entire spectrum of Revenue Management with TIMS reporting and additionally, I can receive iTIMS Report coverage of all my Internet channel functionality and positioning.”

-Jeff Iavarone, Vice President
Expotel Hospitality, a leader of Hilton products, Holiday and Luxury Boutiques

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